Matias Toukonen is experienced in ecommerce, digital marketing and retail. Toukonen together with his colleague built a candy and sweets online store from scratch in Finland selling 1,7 million euros in the first full year. This was mainly achieved through fast paced campaigning, marketed through social media. Earlier Toukonen worked in various roles in Adlibrisgruppen. These days Toukonen works as sales and marketing manager at Axla Logistics, helping online retailers go global.

Mikko Rekola has over 11 years experience in various ecommerce companies both in the B2C and B2B world. He has been part of  the global success story of Finnish Baby Box and worked as a ecommerce manager in several Nordic brands. Today Mikko helps Woolman's customers to growth and international sales. 

Tahmine Mehr is a digital marketing expert and growth hacker in Woolman.  She has experience in working with successful ecommerce brands and has delivered marketing results in international and domestic customer acquisition. Before joining Woolman Tahmine has worked for Facebook.